Celebrating Women's History Month: empowerun

Posted in: Company News
Celebrating Women's History Month: empowerun

We #EmbraceEquity today and everyday by creating inclusive spaces where everyone can thrive free from bias and discrimination. 

Earlier this month, two members of the Superfeet leadership team took part in empowerun, a collaborative, independent project created by the female principals of run specialty retailers Pacers Running and Red Coyote. Empowerun provides a space for women in the running industry to form supportive and lasting networks and discover opportunities for self-growth.

Here’s what our two Superfeet attendees shared about their experience at the 2023 empowerun retreat:

Pictured: Kathy Champagne, Superfeet Director of Retail Strategy and Linda Balfour, Superfeet VP of Marketing

What was your favorite part of this retreat? 

Linda:
The retreat helped bring non-profits, brands, store owners, and coaches together into a single community. I really enjoyed the camaraderie, meeting and being inspired by some of the most influential, and often under-recognized leaders in the running industry.

Kathy:
My favorite part of empowerun was connecting with so many amazing run industry women. It's such a special event because it gives female leaders a forum for collaboration AND self-growth. Women who attend empowerun are provided with the opportunity to connect with other amazing run industry women, from brands to retailers to influencers. Listening to and learning from so many leaders who continue to make a difference in our industry, I left feeling inspired and motivated to find more ways of empowering women within our industry and beyond.

What made it special? 

Linda: 
I loved seeing how people's individual passions come together to create a movement that changes the industry one action at a time. I left with a vision for how together we will welcome a more diverse group of people into running and be better stewards of the environment. It challenged me to hold myself accountable for creating a future I will be proud of.

Kathy: 
This event is so important to me because it creates a space for women to support and empower other women. Empowerun creates a powerful space for women from different companies, positions and backgrounds to learn from and support each other. It’s so important for the future of our industry to have female perspectives amplified, and this event is a step towards that.

For more about empowerun, visit empowerun.com.

March 31, 2023