Get to Know the Amazing Women of Superfeet

Posted in: Company News
Celebrating Women's history month graphic with white text on a purple background

We’re celebrating International Women’s Day by highlighting a few of our own! Superfeet would not be the same without the talents and hard work of all the amazing women who make an impact in every aspect of our business from accounting to marketing to operations. We #EmbraceEquity today and every day by creating inclusive spaces where everyone can thrive free from bias and discrimination. 

While we’re serious about our commitment to gender equality, we never pass up an opportunity to have a little fun. Let’s get to know a few of the many remarkable women at Superfeet, from the best advice they’ve ever received to the weirdest food they’ve ever eaten.

Haley - Credit Manager

Tell us more about your professional journey. What was your original title when you started at Superfeet? 

I started out at Superfeet as an AR Accountant. As I grew personally and professionally, I was promoted to AR Supervisor and eventually to Credit Manager.

What do you love about working at Superfeet? 

What's NOT to love? Career growth opportunities (see above!), the people, the culture, the GIVING, the product, and being a part of a team who just wants to do better.

What's your favorite Superfeet insole?

Run Cushion Low Arch! I'm training for my first half marathon, and these are a gamechanger for me.

Coffee or Tea? 

Coffee in the morning, tea at night!

Who inspires you? 

My "Bam" (grandma). In her 80's and stll dancing, golfing, playing cards, and entertaining her great-grandkids. She's incredible!

If you could be a kitchen utensil, what would you be and why? 

Tongs, because they pick up pasta. 

What is your go-to pump-up song?

"Gold Lion" by the Yeah Yeah Yeahs

What's the most embarrassing fashion trend you used to rock? 

Golf tees in my "messy bun" (less messy bun, more hair pulled through a ponytail holder halfway so it looked like peacock feathers sticking up in the back of my head). 

What is the weirdest food you've ever tried AND would you eat it again? 

I recently tried alligator, and I would 10/10 eat it again. (But I don't think it's THAT weird).

What's the best piece of advice you've ever been given and who gave it to you? 

"Work hard and save your money" - Dad. 

Which of the four seasons would you be and why? 

Summer, because (supportive) flip flops are my preferred footwear. 

What is your best scar story? 

I had pet pigs years ago... I got caught by a tusk on the top of my hand, and I am now reminded of dear Petunia multiple times a day.

Hannah - Graphic Designer

Tell us more about your professional journey. What was your original title when you started at Superfeet? 

Junior Graphic Designer. Started from the bottom now we here. 

What do you love about working at Superfeet? 

My team. Our creative team is top notch, they know how to get weird and keep it light while simultaneously cranking out legit graphics. 

What's your favorite Superfeet insole?

Coffee or Tea? 

Coffee.

Who inspires you? 

My mom. She taught me everything I know about being a woman in the wild.

If you could be a kitchen utensil, what would you be and why? 

That pair of craft scissors that I use instead of buying kitchen scissors. 

What is your go-to pump-up song?

"Toxic" by Britney Spears.

What's the most embarrassing fashion trend you used to rock? 

So. Many. Camisoles. 

What is the weirdest food you've ever tried AND would you eat it again? 

Cow stomach, and no, thanks.

Which of the four Seasons would you be and why? 

Spring, because it feels like a Friday night, filled with possibilities. 

What is your best scar story? 

Totally ate it attempting to swing into a lake on a rope swing. I swung directly into the ground instead.

Olivia - Key Account Manager

Tell us more about your professional journey. What was your original title when you started at Superfeet? 

I have worn a few hats while working at Superfeet. I started as a Field Service Rep, learned the building blocks of our sales team. Then I moved into a Sales Rep role. Now I have stepped into a Key Account position! 

What do you love about working at Superfeet? 

The people! Coworkers that have turned to friends & family! 

What's your favorite Superfeet insole?

I used to be an OG All-Purpose Women's High Impact Support wearer, but now I have fallen in love with our ME3D products!

Coffee or Tea? 

Coffee.

Who inspires you? 

My Mom!

If you could be a kitchen utensil, what would you be and why? 

My parents have a curved cheese cutter. It works well, is fun, and you end up eating cheese - how much more perfect can you get?

What is your go-to pump-up song?

"Hollaback Girl" by Gwen Stefani

What's the most embarrassing fashion trend you used to rock? 

Birkenstocks and french braids in grade school. My friends still talk about my look, but look who is laughing now! #FASHION

What is the weirdest food you've ever tried AND would you eat it again? 

Probably some sort of street food in Sri Lanka. I do not know specifically! 

What's the best piece of advice you've ever been given?

"Be a good listener." 

Which of the four seasons would you be and why? 

Spring! People begin to come out of their winter slump, flowers bloom, fresh air, and patio season! 

What is your best scar story? 

I got taken out in a soccer match by the keeper, looked down a chunk of my leg was on her cleat! I played through the end of the match. Afterwards we drove to the hospital for stitches. Reminds me of my childhood, soccer career, and how tough we can be!

Rita - Customer Care Rep

What do you love about working at Superfeet? 

I love how we are ONE TEAM! Every department is truly awesome, and everyone makes you feel welcome and excited to come to work every day. I get to talk to customers every day about our awesome products and how they help them get outside and do their daily activities.

What's your favorite Superfeet insole?

Run Cushion Low Arch is my favorite Superfeet insole, and I can tell you why. I am an avid trail runner/hiker, and most of my after work days and weekends are spent on trails in our beautiful community, Bellingham. The ADAPT Run insoles are just the right flex and the right support.

Coffee or Tea? 

Coffee.

Who/What inspires you? 

The outdoors inspires me, and everyone who is always working to get outside inspires me to get out every day no matter the weather. Being outside on a trail has a way of lifting your spirits and healing anything. My dog helps me get outside every day! 

If you could be a kitchen utensil, what would you be and why? 

Cheese grater - because I LOVE CHEESE and cheese just makes everyone happy!

What is your go-to pump-up song?

"Special" by Lizzo featuring SZA

What's the most embarassing fashion trend you used to rock? 

UGGS

What is the weirdest food you've ever tried AND would you eat it again? 

I feel bad for saying this, but when I was abroad in college, I spent 5 months in the South Pacific and was working in national parks in Australia (the bush) and we ate a lot of kangaroo. But on the grill when you're in the outback it was really, really good.

What's the best piece of advice you've ever been given and who gave it to you? 

To keep laughing and smiling through it all. Life tends to creep in and make you sad sometimes, but never let that affect my smile or laugh. - My Grandma 

Which of the four seasons would you be and why? 

Fall - probably because it’s the prettiest and my birthday is in October! 

What is your best scar story? 

I've broken some things growing up. But, in a high school basketball game, I got hit hard in the back of my head which then made me bite through my lower lip and my teeth broke the skin (imagine a long line of teeth showing through). That required some stitches.

Jes - Customer Care Supervisor

Tell us more about your professional journey. What was your original title when you started at Superfeet? 

I started as a Shipping Clerk in the warehouse then became the Shipping Lead for a year or so, then moved up to Customer Care, then became the Customer Care Supervisor.

What do you love about working at Superfeet? 

The people (we have such a rad team of incredibly smart, kind and creative folks) and our product! I truly believe Superfeet helps.

What's your favorite Superfeet insole?

My favorite product is the Run Support Low Arch, and I love the Casual Men's Easyfit. Our brand is reliable, innovative and fun! 

Coffee or Tea? 

Coffee AND tea - coffee in the morning, tea in the evening.

Who inspires you? 

Nowadays, my daughter Ezra. Watching her grow and learn has been an incredible inspiration on the daily.

What's the most embarrassing fashion trend you used to rock? 

I used to love me some short and wide t-shirts...like WAY too wide and WAY too short. 

What is the weirdest food you've ever tried AND would you eat it again? 

Foie gras (duck liver)...and NO, ew.

Which of the four seasons would you be and why? 

I would be Summer because people seem so stoked when the sun is out and it is warm! And there are so many things to do like swimming, hiking, biking, walking, BBQ'ing, camping, playing music at the beach...you know, all the fun stuff! 

What is your best scar story? 

It has mostly faded, but when I was 13, I got stung by a Portuguese man o'war on Oahu. I jumped instinctively to try and get it off me, and only made it worse! It wrapped around my leg from knee to toes and felt like 1,000 bee stings, almost fainting.

March 8, 2023