Sparked by the simple idea that people deserve something better, today we continue to push the principles of podiatric science by combining innovative materials with cutting-edge technologies to help you get the most out of every step. Experience relief from foot pain and enjoy the life-changing comfort built into every pair of Superfeet.


  1. Sculpted For Comfort & Pain Relief

Contoured silhouette cradles your heels and hugs your arches, providing relief for tired, aching feet.

Superfeet Insole Image -  Sculpted for support and pain reliefSuperfeet Insole Image -  Sculpted for support and pain relief
  1. Naturally Supportive

Enhances the way your feet are intended to move, dispersing impact and decreasing stress and strain on your body.

Superfeet Insole Image - Naturally SupportiveSuperfeet Insole Image - Naturally Supportive
  1. An Energizing Foundation

Like the perfect mattress, extra supportive to keep your feet fresh from the moment you slip into your shoes until the day is done.

Superfeet Insole Image - An Energizing FoundationSuperfeet Insole Image - An Energizing Foundation


To find the best Superfeet for you, start with the three pieces of info you know most about: your footwear, your foot and what you’re going to be doing.

Your Footwear

Start with your footwear. What type of shoes are you wearing and how much wiggle room do you have in there? An insole won't help if it doesn't fit the footwear. You don't want to cram a thick insole into a tight-fitting boot; and it's unlikely you'll have a positive experience if you put a high heel insole inside a running shoe. We categorize all of our insoles by thickness, with the designation of either thin, mid or max, to help you find the best fit for your footwear.

Purple InsolePurple Insole

Your Activity

Sure, you could run a marathon in a pair of western boots, but in most cases, there's a style of footwear designed specifically for what you want to do. And there's a Superfeet insole specifically engineered for your activity too. We craft our insoles to adapt the functional shortcomings of most types and styles of footwear for a wide variety of activities, so you can get the most out of every step, whether you're training for 26.2, commuting to work, hitting the slopes, backpacking through Europe or living everyday life.

Woman walking down streetWoman walking down street

Your Foot

It's the whole reason we're here. Superfeet insoles personalize your shoe to better fit your foot. The contours of the Superfeet shape are engineered from data collected over the last 40+ years from millions of super feet to give you the very best experience underfoot. Your comfort is key — stepping on a Superfeet should take you from ugh to ahh in your footwear. If it doesn't, let us know. We stand behind our products and are committed to helping you find the right Superfeet for your footwear, your foot and your activity.

Why Your Shoes Aren't Enough



Individualized, custom-created insoles and footwear built for the shape of your foot and made for the way you move.