February 26, 2015

Super Feet, Happy People

What if having comfortable, supported feet could make a positive impact on your community? We’ve heard that Superfeet devotees often experience a new skip in their step thanks to their happy feet, and that joy can have positive effects on a community. But we want to take it one step further (yes, pun intended). Superfeet is proud to announce that 1% of sales annually will be donated to charitable efforts focused on helping people get back on their feet, literally and figuratively.

See, the cornerstone of our culture here at Superfeet is a commitment to behave ethically, honestly and courteously, always striving to do what is right, and to create a positive difference in all the lives we touch. Achieving the perfect fit in your shoes—from running sneakers to snazzy business shoes—means you’re also giving back by relieving discomfort and sometimes pain.

Starting in our local community of Ferndale, WA., where Superfeet insoles are assembled, packed and shipped by our crewmembers from the surrounding communities, we support the Koenen / Locker Youth Football Camp. This camp is free for the children, and its lessons are invaluable—they don’t only teach football, they encourage kids to recognize their potential and dream big. The real goal is to teach kids the importance of friendship, teamwork, and responsibility. With support from companies like Superfeet, these children have the opportunity to build character and self-esteem, backed with the proper gear.

We’re also launching partnerships with organizations nationally and regionally who will receive Superfeet support in a variety of ways, including event sponsorships, product and monetary donation, and volunteer support. We have a lot planned for 2015 and beyond! If you’re interested in learning more about our charitable giving campaigns, keep an eye on our blog. We’ll be updating it with each new organization, event or community that gets involved with Superfeet.